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The Alkali team

Our Values & Commitments

Team Values

Artistry

Guest Experience

Environmental

Community

Alkali's core values center around inclusion, delighting our guests, providing exceptional craftsmanship and artistry, creating a workplace that promotes team member growth and happiness, preserving the environment, and giving back to the community.  

We aim to empower people with confidence, so they can be their best selves.

Team Values

Team Values

At Alkali, we care for each other how we would like to be cared for. You won't hear someone say “that’s not my job “ or “beneath my pay rate” here! We also foster an environment that promotes the personal responsibility of taking care of ourselves so we can better show up for our teammates—and most importantly, for you as a client.

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  • Honesty, transparency, and respect
    We believe the best way to conduct business is through honesty, transparency, and respect. We communicate openly while always being respectful to the other party. Disrespect simply isn’t tolerated here.

  • Positivity
    We prioritize and elevate happiness in the workplace. We play and have fun! We also give each other space when we're having a bad day because authenticity is an important part of positivity. We're respectful when internal and external issues arise and handle them with care. None of that false positive mental attitude here! This helps our team dynamic and ensures you experience a warm, welcoming environment at every visit.

  • Professionalism
    Our salon exudes a high level of professionalism. This includes teamwork, how we treat each other and our clients, and how we're open to sharing clients between providers. You never have to worry about feeling guilty for sitting in another stylist's chair at Alkali. Our guests are always our top priority. We don’t compete and we don’t bad mouth other peers in the community.

Artistry

At Alkali we're committed to keeping our skills sharp and staying up-to-date on current beauty trends by prioritizing continuing education. Our stylists and support staff receive frequent opportunities to increase their skills and overall beauty knowledge.

Guest Experience

We acknowledge that an elevated guest experience is in the details and that consistency is key. We push ourselves to improve every aspect of the salon experience by adding premium touches wherever possible. Each Alkali team member signs an agreement to execute operations and procedures consistently so that you have the same comforting, first-in-class experience regardless of who you interact with during your visit.

Commitment to Marginalized Communities

Alkali is committed to helping marginalized guests in our community. We provide genderless services and do our best to accommodate guests with different religious vows. Our goal is to make our salon experience a pleasant one for everyone. We are members of various organizations and registries. We're active in our community, participate in local charity events, and donate to global organizations dedicated to making our world a better place.

Organizations we currently support:

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  • AmSpa

  • Bethesda Center for the Homeless

  • Blessings Building Bridges

  • Crossnore Communities for Children

  • Family Services of Forsyth County

  • Humane Society

  • Moore Elementary

  • North Star Winston Salem

  • Parenting PATH, Trellis Support

  • PBA

  • Samaritan Ministries

  • Speas Elementary

  • Strands for Trans

  • The Dresscode Project

  • UNCSA wig department

  • Wake Law

  • WFDD NPR

  • Winston Salem Symphony Association

Environmental Pledge

We're committed to being carbon neutral and passionate about preserving the environment. We recycle and repurpose up to 95% of our salon's waste, including hair clippings, foils, and excess chemicals. 

Green Circle Salon, Carbon Neutral

Our sustainable practices include:

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  • Eco-friendly products: We use and offer sustainably sourced, environmentally friendly beauty products.

  • Waste reduction: We're proud members of Green Circle Salons. Through this partnership, we minimize our waste and recycle materials that would otherwise contribute to pollution.

  • Energy efficiency: Our salon uses energy-saving measures to reduce our carbon footprint.

  • Education and advocacy: We educate our team and clients on the importance of sustainability and encourage eco-conscious choices in their daily routines.

At Alkali, every haircut you get contributes to a greener earth or a humanitarian effort!

 

From pet beds at animal rescues and pillows for those in need to the creation of renewable energy sources and cleaning up oil spills—we make sure your beauty investment also has a meaningful investment. With the help of Green Circle, any hair clippings unsuitable for donation, such as dry, damaged, and chemically-treated hair, or hair that's too short for use, is responsibly recycled and put to good use. 

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Some hair donations stay local and go to UNCSA wig department.

Artistry
Guest Experience
Community
Environment
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