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Why We Carry RMS Beauty

Ready to level up your makeup? Like Alkali, RMS Beauty is all about clean beauty! You may not think of technology and science when you think of makeup, but RMS goes deep into the scientific and technological side of beauty to create its products. Its founder and professional makeup artist, Rose-Marie Swift, is a pioneer of the clean beauty movement. Since launching RMS in 2009, she’s continually raised the bar for makeup ingredients. The RMS rule is that makeup ingredients are raw, food grade, organic, wildcrated, natural, and high-performing. With RMS, you get makeup that nourishes your skin, is good for the environment, and can create gorgeous, long-lasting looks.​​​​

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What We Love About RMS

Amber Woodall, Owner/CEO at Alkali

RMS is beautiful mineral-based makeup that's based out of South Carolina. Creator Rose-Marie Swift knows what toxic ingredients to avoid. She has developed a line that stands out amongst other mineral makeup brands thanks to their long lasting pigments that don't shift during wear. 

Nina Nguyen, hairstylist at Alkali

I appreciate that RMS offers a clean product line. I particularly enjoy their concealers, as they are very easy to apply—especially for those who prefer to apply makeup on the go. Simply warming the products with my fingers and gently patting them on results in a natural appearance. Anyone who favors a natural look, will love RMS!

Courtney Mercer, hairstylist at Alkali

What I love most about RMS is its clean ingredients. Finding a product that doesn’t irritate my sensitive skin is a constant struggle, but RMS creates cosmetics I can trust. My favorite is Liplights Cream Lip Gloss, which acts as a treatment balm, stingless lip plumper, and provides a highly pigmented finish.

Wren Woodall, Manager at Alkali

RMS Beauty is such a great makeup line because it consistently delivers outstanding results across all skin types with clean, versatile formulas that don't cover up your natural beauty, but enhance it.

RMS Best Sellers

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ReEvolve
Natual Finish
Liquid Foundation

ReEvolve Natural Finish Liquid Foundation offers medium coverage with a hydrating, satin finish, combining skincare and makeup benefits like firming and anti-aging in a water-resistant, non-comedogenic formula.

SuperNatural Radiance Serum

SuperNatural Radiance Serum Broad Spectrum SPF 30 is a tinted mineral sunscreen serum that evens skin tone, boosts radiance, and corrects imperfections with a soft-focus effect, while protecting against sun damage. 

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